CMO Mojo Branding

CMO Mojo, a marketing consulting firm focused on empowering marketers to become their 'super' selves, approached me to create a brand mark and a suite of branding assets for their website. The challenge was to translate the core idea of 'superpower' into a visual identity that was both dynamic and professional, while reflecting the firm's mission to elevate marketing professionals.

Drawing inspiration from the concept of empowerment and transformation, I designed a brand mark that reimagined the 'M' in Mojo as a superhero symbol. The logo and accompanying branding assets were designed to evoke strength, energy, and confidence, aligning with the firm's core message of helping marketers unlock their full potential. This approach not only captured the essence of CMO Mojo’s brand but also provided a versatile and impactful visual identity that could scale across both digital and print materials as the firm grew.