Gone Quackers

Gone Quackers, a retail startup specializing in vintage and thrift items, approached me with a vision for a playful yet distinctive brand identity. While the company initially launched as an e-commerce platform, they had ambitious plans to eventually open a brick-and-mortar store, which required a logo that could scale across both digital and physical touchpoints.

The client’s initial prompt—a 'silly duck sitting on a vintage couch with a crown'—was both fun and whimsical, offering a great starting point for creative exploration. I worked closely with the client to refine the concept, ensuring that the logo captured the playful and eclectic spirit of the brand while also conveying a sense of quality and uniqueness that would resonate with their target audience.

After several iterations and collaborative feedback sessions, we developed a logo icon that struck the perfect balance between quirky charm and vintage flair. The final design is bold and memorable, with potential for further development as the brand evolves.

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